The people behind NexaFresh.
An experienced team with expertise across agriculture, ESG, finance, projects and commercial production, supported by specialist advisors in irrigation, crop protection, plant nutrition and commercial fruit production.
Experienced people. Building for the long term.

Management team
Michael Rodenburg
CEO & Founder
Michael is a driven entrepreneur and business leader with more than three decades of experience building and scaling businesses across diverse sectors and international markets. His experience covers business expansion, mergers and acquisitions, restructuring, and investment across private equity-backed, listed, and family-owned businesses.
As the founder of NexaFresh, Michael brings a strong commercial focus to the business, identifying opportunities and building partnerships that support sustainable growth. Having launched and supported ventures across Southern Africa, Europe, and the USA, he combines strategic thinking with a decisive, hands-on approach to execution.
Michael is passionate about building businesses around strong people, shared ambition, and accountability, with a clear focus on creating lasting value.
Evaristus is an experienced leader, strategist, and entrepreneur with a strong background in executive management, business development, and agriculture. He is the founder of CRJ Farming, where he manages diversified agricultural operations in Namibia, combining livestock, horticulture, and biomass innovation with a focus on sustainability.
At NexaFresh, Evaristus brings practical agricultural experience together with a broad understanding of operations, stakeholder engagement, and strategic growth. His experience across different sectors gives him a valuable perspective on developing businesses that are commercially viable while creating long-term impact.
He is known for his integrity, clear vision, and practical approach to turning opportunities into sustainable growth.
Michèle focuses on building commercially successful businesses that integrate sustainability and positive social impact into their long-term growth. Her experience spans acquisitions, investor relations, strategic partnerships, and engagement with development finance institutions.
At NexaFresh, Michèle leads the integration of environmental, social, and governance considerations across the business's operations and future development. She works to ensure that growth is supported by responsible business practices, transparent governance, and meaningful engagement with communities and stakeholders.
Her approach is grounded in international best practice, including the IFC Performance Standards, with a focus on ensuring that commercial performance, environmental responsibility, and social value grow together.
Rachelle is a qualified Chartered Accountant (SA) with more than a decade of experience in financial management across the manufacturing and project sectors. She specialises in developing robust financial systems and controls that support business growth while maintaining strong oversight of risk and performance.
At NexaFresh, Rachelle leads the financial strategy of the business, ensuring that financial planning, reporting, and controls support both day-to-day operations and long-term expansion. Her experience in improving and automating financial processes brings greater transparency, efficiency, and accountability to the business.
She combines strong analytical thinking with steady leadership and a commitment to building financially sound and responsibly managed businesses.
Gert brings more than four decades of experience in commercial agriculture across Southern Africa, with extensive expertise in developing and managing farming operations from the ground up. His experience spans blueberry and citrus production, irrigation, farm development, harvesting, packing, labour management, and export supply chains.
At NexaFresh, Gert oversees farm performance and day-to-day operations, with responsibility for production, people, quality, infrastructure, and harvest delivery. He brings a practical understanding of the systems, structures, and operational discipline required to build a successful and scalable agricultural business.
Having led the development of multiple greenfield fruit and blueberry operations, Gert plays a key role in strengthening production performance and supporting NexaFresh's continued growth.
Henri is an experienced programme and project management professional with more than 21 years of experience across the built environment and complex infrastructure projects in international markets. His career includes the delivery of major contracts exceeding €1 billion across Africa, the Middle East, Asia, South America, and North America.
At NexaFresh, Henri leads the planning and delivery of large-scale infrastructure and development projects, coordinating multiple disciplines to ensure that projects progress efficiently, safely, and in line with quality and compliance requirements.
His ability to manage complexity, work effectively under pressure, and translate strategy into practical execution is an important part of NexaFresh's continued development and expansion.
David specialises in crop health, plant nutrition, and integrated pest and disease management, with a particular focus on maintaining healthy and productive blueberry plants.
At NexaFresh, David works closely with the orchards to monitor plant health, identify potential challenges early, and apply effective agronomic practices that support consistent production. His approach combines detailed field monitoring with practical, hands-on management.
David plays an important role in maintaining strong plant health and helping every blueberry bush reach its full productive potential.
Gabrielle is an experienced logistics and supply chain professional with more than two decades of experience across correctional services, mining, and the oil and gas sectors. Her experience includes cost management, inventory optimisation, transport coordination, and warehouse operations.
At NexaFresh, Gabrielle oversees logistics and supply chain activities, helping to ensure that products, materials, and resources move efficiently throughout the business. She brings a solutions-focused approach to managing complex logistical requirements and improving operational efficiency.
Her experience in high-pressure, resource-intensive industries supports NexaFresh's ability to build reliable and scalable logistics systems as the business grows.
Kara combines agricultural insight with international fruit trading experience and a strong understanding of global fresh produce markets. Growing up on a farm sparked her interest in agriculture and fresh produce, while her studies in Marketing and Honours in Digital Marketing led to a career in international fruit trading.
With six years of experience working across global markets, particularly in Asia, Kara has developed expertise in sales strategy, market development, customer relationships, and maximising returns across international fruit markets.
At NexaFresh, Kara focuses on developing markets and creating commercial opportunities that connect the business's production with the right customers and markets. Her energetic, creative, and solutions-focused approach supports NexaFresh's ambition to build a strong position in international blueberry markets.
Specialist knowledge. Supporting every season.
Specialist advisors who work alongside our agronomy and production teams across irrigation, plant health, nutrition and commercial fruit growing.

Advisory team
Chris Barnard
Irrigation Advisor
Chris is an experienced farmer and agronomist with expertise in irrigation, fertigation, soil health, and efficient crop production. His experience spans agricultural operations and technical advisory work in South Africa and internationally, with a particular interest in the relationship between soil, roots, water, and plant performance.
Chris provides NexaFresh with specialist insight into irrigation and crop management, focusing on water-use efficiency, root health, and creating the conditions required for consistent, high-quality production. His approach considers irrigation systems, growing media, plant requirements, and crop development as interconnected elements of successful production.
He also brings extensive experience in sharing agricultural knowledge with producers and teams through practical irrigation and agronomy training. His field-based perspective supports NexaFresh's focus on efficient and sustainable production systems.
Dr Gideon van Zyl is a plant pathologist, researcher, and crop-protection specialist with extensive expertise in plant disease management and agricultural application technology. He has been a technical consultant with ProCrop since 2016, advising growers and agricultural organisations on disease control and crop-protection strategies.
Gideon provides NexaFresh with specialist guidance on plant health, disease management, and the effective application of crop-protection products. His expertise extends beyond product selection to spray coverage, deposition, calibration, canopy management, and the efficient use of water and crop-protection inputs.
His research and published work in spray application and disease management bring a strong technical foundation to NexaFresh's approach to sustainable, high-quality blueberry production.
Rian is an experienced agricultural specialist with more than two decades of expertise in plant nutrition and crop management. Since joining InteliGro in 2003, he has played an important role in developing the company's plant nutrition offering, combining technical knowledge with practical experience in helping growers improve crop performance.
At NexaFresh, Rian provides specialist guidance on plant nutrition, crop development, and the use of biostimulants to support healthy and productive plants. His approach considers the crop as a complete system, using nutrition strategically to improve performance, quality, and resilience.
Rian brings a strong combination of technical knowledge and practical agricultural insight, supporting NexaFresh's focus on efficient, science-based production systems that maximise the potential of every hectare.
Adam brings hands-on experience from one of Europe's largest commercial blueberry operations, the Wilczewski family farm in north-eastern Poland. The family has developed its agricultural business over several decades and today manages more than 500 hectares of blueberry production, combining large-scale production with modern technology and a strong focus on fruit quality.
As part of the family business, Adam has gained practical experience across commercial blueberry production, including plant establishment, variety selection, crop management, harvesting, and the challenges of managing large-scale orchards. His experience also extends beyond Poland, providing insight into adapting blueberry production to different climates and growing conditions.
At NexaFresh, Adam provides practical insight into blueberry production and commercial orchard development, helping the business evaluate production practices, varieties, and technologies with a focus on plant performance, quality, and commercial viability.
